As always I enjoyed reading the latest post on the Bridged Design blog: #BareItAll: The Importance of Interaction
They share the background of the increasingly popular #BareItAll topic started on Twitter in January of this year. Here’s an excerpt:
#BareItAll: A Case Study
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If you log onto Twitter on any given Wednesday afternoon, you’re likely to see a quickly trending topic: #BareItAll. Traced back to January of this year, #BareItAll is the brainchild of Jeff Barrett (@BarrettAll), CEO of Status Creative. How does it work? Jeff will ask a series of questions, mostly PR related, and then asks his audience (of over 80,000 followers) to, well… bare it all. What ensues is a knowledge-share that taps into the experience and opinions of industry experts all over the globe. The conversation bounces back and forth just long enough for the next question to roll out, starting the story over again.
Everyone from college students, to PR interns, to company CEO’s have an interactive platform to exchange ideas and advice, all thanks to a hashtag. The idea has taken off to the point that #BareItAll trends nationally on Wednesday’s, the participation growing each week. What Barrett realized is that without the interactions, without the idea sharing, without the audience, there is no story to tell.
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How we communicate is changing rapidly and social networks like Twitter and Facebook have become soapboxes like mankind has never seen before. What makes them truly remarkable is that in an instant “listeners” can hop up onto their soapbox and reply with their opinions and information. Hundreds of listeners…
As the curator of the ever-growing “museum” on GovCon I’ve come across hundreds of industry experts that have much to share with the GovCon community and those wanting to break into government contracting. Perhaps we can give birth to our own #GovCon___ version of #BareItAll. The platform is ready. The knowledge-base is plentiful. Who wants to offer up a suitable hashtag? Who wants to ask the first question?
Come on GovCons… Bare It All!
Thoughts inspired by this post over on Bridged Design: #BareItAll: The Importance of Interaction