Before I get into the pros and cons of social media and how government contractors can move into the world of GovCon 2.0 I felt it appropriate to issue this warning:
WARNING! SOCIAL MEDIA IS ADDICTIVE
Just wade through Twitter, Facebook, LinkedIn, or numerous other sites and you’ll spot addicts who can’t seem to pull away from their keyboards long enough to take a ____. <@dcoakley is wondering why writing this is feeling so therapeutic? #twitteraholic>
Yes, there are plenty of automated spam machines designed to spoil the party, but there are some humans that are actually competitive with these machines. I suppose it’s the rush of getting new followers, friends, replies, or comments some other form of attention. Whatever it is there are millions of people addicted or bordering on addiction.
So enter into the world of GovCon 2.0 with your eyes wide open and your objectives clearly spelled out. You can benefit from social media, but like your mom always said, “do everything in moderation”.
The video below is from the Social Media Addicts Association. I encourage you to watch it to help you understand just how bad it can get. (2:26)